Primark is coming to the Mall at Prince George’s.

The Ireland-based affordable fashion store will move into a 30,000-square-foot space in the Hyattsville shopping center by early 2025.

The space had previously been occupied by a J.C. Penney department store, which announced it would close in 2020 amid a nationwide restructuring as part of a Chapter 11 bankruptcy.

The Pennsylvania Real Estate Investment Trust, which has owned the Hyattsville mall since 1998, at one point contemplated tearing down the J.C. Penney building and building a 360-unit apartment building with first-floor retail on the site.

Joseph F. Coradino, the CEO of PREIT, said recently that a Primark would be “a powerful magnet for driving traffic and attracting consumers” to the mall.

The move comes as Primark is expanding from two dozen locations in the U.S. to at least 60, including Potomac Mills in Woodbridge and Tysons Corner Center in Virginia.

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